Inside Lumi, Sugarcoat Beauty’s chatbot
Free UK delivery over £25Cruelty-free, always30-day returns on unopened
New Cloud Skin Tint, now in 16 shades
Glow, but make it you
Skin-first make-up and skincare, cruelty-free always and mostly vegan. Not sure of your shade? Lumi matches it from the one you already wear, in seconds.
- 4.8 12k reviews
- Free UK delivery over £25
Bestsellers
The ones our community can’t stop re-ordering.
- vegan
Cloud Skin Tint
Weightless skin tint with a soft-dewy finish, in 16 shades.
4.8 (3,214)
£1816 - vegan
Jelly Lip Oil
A glassy, cushiony lip oil with a hint of colour.
4.9 (2,871)
£124 - vegan
Glass Serum
Glow serum with niacinamide and lactic acid for that glassy look.
4.6 (1,988)
£2230 ml - vegan
Dewdrop Blush
Bouncy cream blush that melts into a dewy flush.
4.7 (1,402)
£143 - vegan
Clear Days BHA Serum
A 2% salicylic acid serum for clogged, breakout-prone skin.
4.7 (2,410)
£1630 ml - vegan
Water Cloud Gel Cream
An oil-free gel cream that hydrates without the shine.
4.8 (2,204)
£1250 ml
16 sweet shades of Cloud Skin Tint
Each one has a depth and an undertone: C cool, N neutral, W warm, O olive. Tell Lumi a shade you wear from any brand and it finds yours, with how sure it is.
- 01 CMeringue
- 02 NMarshmallow
- 03 WVanilla Bean
- 04 NShortbread
- 05 WAlmond
- 06 CRose Biscuit
- 07 WHoneycomb
- 08 WButterscotch
- 09 NChai Latte
- 10 OPistachio Praline
- 11 WCaramel
- 12 NToffee
- 13 WCinnamon
- 14 NCocoa
- 15 WFudge
- 16 CTruffle
Your routine, your budget
Tell Lumi your skin type, what you’re working on and what you want to spend. You get a cleanse, treat and moisturise routine with the total, checked against anything you avoid.
- 1Bubble Gel Cleanser£11
- 2Clear Days BHA Serum£16
- 3Water Cloud Gel Cream£12
- Cruelty-free, alwaysNever tested on animals, by us or our suppliers.
- Vegan, clearly markedMost formulas are vegan; the ones that aren’t say so.
- Every ingredient listedFull lists on every product, and Lumi checks them for you.
- Reactions always refundedOpened or not. Your skin comes first.
4.8 out of 5, from 12,400 reviews
Real talk from the Sugarcoat community.
“Lumi matched me to 10 Pistachio Praline first try. My first ever tint that isn’t orange on olive skin.”
Priya · combination skin · Cloud Skin Tint“Jelly Lip Oil in Pink Lemonade is my whole personality now. Glassy but not sticky.”
Grace · Jelly Lip Oil“A serum didn’t agree with me. Lumi told me what to do first, then refunded it, opened. Lovely team.”
Sam · sensitive skin · Customer care
Delivery & happy returns
- Standard UK
- £3.95, 2–3 working days. Free over £25.
- Express
- £5.95, next working day if you order by 8pm.
- Returns
- Unopened, within 30 days. Wrong shade? Swap it free.
- Hygiene rule
- Opened make-up and skincare can’t come back for a change of mind. Reactions are always refunded; faults within 30 days of delivery.
Orders, refunds, a reaction? Lumi answers any time; our care team is in 8am–8pm, seven days.